My all-time "bad" commercial was a Joy Liquid dishwashing ad that I saw exactly once before it was pulled. The series of ads showed young couples with the husband complimenting the wife on how clean the dishes were. In this iteration, it was a black couple and the young husband looked at a freshly washed plate and instead of saying, "I can see myself." he exclaimed, "Look at that shine." Apparently, the Hollywood ad writers were unaware of a certain disparaging slur used in the South to describe black people.