American Eagle Jeans Commercials

yeahhh, the science does not agree with your conclusions here:


liberals wanting more government interference in various markets and industry is logical, not emotional - we've seen what happens with no guardrails: those with the most resources rig the games in their favor with an eye for nothing but their own profits and we get monopolies, price gouging, consumer abuse, environmental abuse, subprime mortgages sold off as mortgage backed securities, etc. etc. etc.
I didn't say there was anything emotional in regard to risk tolerance. It's just an personality trait.
 
I think that is an extremely un-nuanced and overly simplistic way of looking at it. There is a lot of research that shows that empathy is one of the most critical traits possessed by successful chief executives. In general CEOs with higher levels of empathy cultivate environments in which employees feel valued and respected, are given the freedom to take risks and think creatively without fear of judgement, and are able to be seen as a calming stabilizer in moments of crisis- all of which leads to higher engagement, increased job satisfaction/, and a greater likelihood of their staying with the organization long-term (and low turnover is one of the primary methods in which businesses can keep costs low and profits high). Empathetic CEOs tend to make more informed and responsible decisions because they can better anticipate the impact of changes on various constituencies within the company, and within the customer base. Certainly there can be associated downsides of empathetic leadership, such as a emotional over-investment that can lead to decision-making analysis paralysis. But overall, empathy is viewed as a leading characteristic among successful chief executive officers.
I don't think empathy and/or sympathy have no usefulness in human interactions. A good manager will empathize/sympathize with his/her employees on a personal level, but I think that is separate from making business decisions that are best for the company, but may not be for employees. Of course there's gray area there. You aren't going to stop running the air conditioning to save money.

As it relates to biological males in female sports, the empathizing side looks at it and says "They just want to feel included. They've felt like the outsiders their entire lives and, you know, there's so few of them. Is it really that big of a deal. I don't want them to feel rejected and out of place. That would be horrible!"

The non-empathizing sees the inherent advantage males have against females, recognizes it as obviously unfair and decides it's not ok to allow males in female sports.
As to your other point about risk tolerance- I don't see that being a very conservative trait at all. Not even close, in fact. Conservatism inherently wants to maintain a hierarchal status quo in which as little change as possible is made, and any change is exceedingly slow and incremental. That seems to be risk-adverse, not risk-tolerant.
I don't see the connection between hierarchy and change. Certainly, Benito Cheeto is the King of the Maga and he's making lots of changes!
 
Classical definitions of Liberal and Conservative -- the definitions are taken from Raymond Williams book Keywords. He is neither a Liberal nor a Conservative but rather a Leftist and thus not particularly fond of either.

Liberal/Conservative Dichotomy: “Liberal”[1] is a term especially associated with the concept of Liberty. It was used in the sense of “open minded” by its proponents and as meaning “lack of restraint or discipline” by its detractors. Opponents of Liberalism exist on either side of the political spectrum. Marxists and Socialists often attack it because of the perception that it stands for individualism over collectivism. Socialists saw, and still see, Liberalism as the highest form of thought developed within Capitalist society. Conservatives tend to think of Liberalism in terms of “lack of rigor and weak and sentimental beliefs.”

Liberal: In the eighteenth and nineteenth centuries, a liberal believed in a Federal Government divided into branches and sharing power with states and regions. A Liberal carried a theoretical interest in the Rights of Man, desired an end to the Church’s special privileges, embraced Free Trade, and had a willingness to experiment with new ideas and methods. Among the concepts most important were individualism, competition, and the unfettered pursuit of profit.

Conservative: In the eighteenth and nineteenth centuries, a conservative believed in a strong Central Government, defended a hierarchical society, approved the privileges and rights of the Church, and felt more comfortable with a controlled and regulated system of trade. Like liberalism, conservatism is not necessarily a democratic concept, and like liberalism, it has been linked to monarchies and dictatorships.


[1] Raymond Williams, Keywords: A Vocabulary of Culture and Society (New York: Oxford University Press, 1985), 179-181. Subsequent quotations are derived from this source as are the fundamental ideas forming this hand-out.
 
For many years now, I've been of the opinion that there are two personality traits that are very influential in whether someone is liberal or conservative. One of them is risk tolerance and the other is empathy.
Who cares about your "opinion?" The relationship between personality traits and political views has been established by psychologists and political science. It isn't "risk tolerance" or "empathy." It's whether you have a social dominance orientation or not. Or, in a slightly different formulation but similar ideas, there's an empirically established concept of right-wing authoritarian personality. That is basically a mix of submission and aggression: submission to perceived authority, aggression toward out the out group.

A third formulation relies on the "Five Factor" model of personality and focuses on openness to experience as a key differentiator. It's why liberals shop at gourmet markets, trying new foods and eating a cosmopolitan diet, whereas conservatives prefer steak, lobster and the traditional favorites -- just to take one small example. There is also research on the "Dark Triad" personality traits and their relationship to MAGA politics.


Literally nobody gives a shit about whatever dumbass comparison you pull out of your ass. Risk tolerance is not a liberal trait. If you paid any attention during Covid, you'd know that. It was the conservatives who were like, "let's go to motorcycle rallies with a quarter million other people from around the country, not wear masks even indoors, and then take it back to our communities and spread it some more." It's conservatives who would rather risk it than take a vaccine. You are, as usual, completely FOS.

Again I am not talking about this beyond this post because I'm not interested in demeaning myself by stooping to your level of intentional ignorance.
 
Right lolol. I have no idea how conservatives have such little capacity for shame as to get constantly worked up about the most idiotic transparently bullshit things on the Internet, time after time after time after time. I love spending time on the Internet as much as the next person, but my goodness I just do not have the capacity for getting riled up day after day after day over the most trivial manufactured outrages.

Since American Eagle is targeted toward this demographic (college age kids), if you polled 100 liberal college age kids on any given college campus, something like 98.8 of them would have the same exact reaction all of us are having. Right wingers are losing what little bit of their minds they have remaining over the apparent 1.2 ultra progressive goobers who apparently think Sydney Sweeney‘s initials SS means she must carry an autographed copy of Mein Kampf in her jeans pocket.
1.2% is likely overestimating by 50-100x.
 
Who cares about your "opinion?" The relationship between personality traits and political views has been established by psychologists and political science. It isn't "risk tolerance" or "empathy." It's whether you have a social dominance orientation or not. Or, in a slightly different formulation but similar ideas, there's an empirically established concept of right-wing authoritarian personality. That is basically a mix of submission and aggression: submission to perceived authority, aggression toward out the out group.

A third formulation relies on the "Five Factor" model of personality and focuses on openness to experience as a key differentiator. It's why liberals shop at gourmet markets, trying new foods and eating a cosmopolitan diet, whereas conservatives prefer steak, lobster and the traditional favorites -- just to take one small example. There is also research on the "Dark Triad" personality traits and their relationship to MAGA politics.


Literally nobody gives a shit about whatever dumbass comparison you pull out of your ass. Risk tolerance is not a liberal trait. If you paid any attention during Covid, you'd know that. It was the conservatives who were like, "let's go to motorcycle rallies with a quarter million other people from around the country, not wear masks even indoors, and then take it back to our communities and spread it some more." It's conservatives who would rather risk it than take a vaccine. You are, as usual, completely FOS.

Again I am not talking about this beyond this post because I'm not interested in demeaning myself by stooping to your level of intentional ignorance.
You seem angry.

When I said "risk tolerance" in reference to liberals, I was talking about LOW risk tolerance or an aversion to risk, which is why they like more oversight. They want to leave less to chance. Covid is a great example of the differences between conservatives and liberals.

I'm glad we can agree.
 
When I said "risk tolerance" in reference to liberals, I was talking about LOW risk tolerance or an aversion to risk, which is why they like more oversight.
But that's not true either. Go to any college campus and find the kids who are using drugs recreationally, especially harder drugs. Do you think they are likely to be conservative or liberal? Hedge fund managers are frequently liberal, and hedge funds are notorious for their risk-seeking behavior.

Surely if there is any merit to your contention, one of the hundreds of social scientists hungry for publications would have found it. Care to share any links?
 
AE SS Ad:

*300M sales in one day
*65M+ in free media

Jaguar LGBTQ woke rebrand Ad:

*Jaguar's sales plummet 97.5% in April
*From 180k cars sold in 2018 to 27K last year

Buyers are speaking.
 
AE SS Ad:

*300M sales in one day
*65M+ in free media

Jaguar LGBTQ woke rebrand Ad:

*Jaguar's sales plummet 97.5% in April
*From 180k cars sold in 2018 to 27K last year

Buyers are speaking.
It is certainly true that MAGA are nothing if not susceptible to advertising. That's why there is no equivalent to Trump shoes, Trump bibles, etc. The MAGA base is so easy to sucker that they will buy anything and everything as long as someone tells them it's somehow anti-woke. So I can certainly understand how this ginned-up controversy will benefit American Eagle.

ETA: I don't think it's possible that AE did $300 million in sales in one day, though. It looks like their total revenue last year was like $5 billion. Perhaps you're referring to their stock price spiking last week (probably mostly mem investors)? But it's shed back much of those gains over the past few days.
 
It is certainly true that MAGA are nothing if not susceptible to advertising. That's why there is no equivalent to Trump shoes, Trump bibles, etc. The MAGA base is so easy to sucker that they will buy anything and everything as long as someone tells them it's somehow anti-woke. So I can certainly understand how this ginned-up controversy will benefit American Eagle.
So you think it's MAGA teenagers and MAGA 20somethings that are buying those jeans?
 
So you think it's MAGA teenagers and MAGA 20somethings that are buying those jeans?
As I noted in my edited reply above I don't actually think anybody bought $300 million worth of jeans in one day (how would we even know that?) but to the extent AE has seen any sales spike as a result of those ads, I would certainly expect a lot of it is people reacting to the controversy moreso than the ads themselves.
 
Question. What's the difference, if any, between the "controversy" over this ad, which is happening 99% in the conservative infosphere, and the "controversy" over the Bud Light - Dylan Mulvaney thing, which also happened 99% in the conservative infosphere?

I in no way doubt the ability of MAGA to cornhole Budweiser. Maybe they also have the economic power to help AE. But for the life of me, I can't figure out why so many conservatives can be easily convinced that liberals care about shit like this.
 
Comparing blue jeans to car sales? JFC
I'm over here still laughing because it seems like ramrouser read one of the various reports that American Eagle added around $300 million in market cap in a day last week when its stock price jumped, and (1) somehow confused the increase in stock price with thinking they sold $300 million of jeans in one day (which is ludicrous), and (2) didn't notice that most of those stock gains have been erased in the past week.

At this point I certainly wouldn't trust his numbers about Jaguar's sales, because lord knows where he got them (ram never links any source for these random facts he states, probably because he gets them from, like, random Facebook posts).
 
So you think it's MAGA teenagers and MAGA 20somethings that are buying those jeans?
I doubt there are many MAGA teenagers or 20 somethings out there. When I was a teenager and in my early 20s, politics was right next to reorganizing my sock drawer on my list of priorities and never influenced my clothing selection.
 
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